There are 2 fascinating aspects to this article. First, the change they foretell is very similar to the "Great Change" described in Virtually Yours, Jonathan Newman. In the novel, Republicans and Democrats are swept aside by a popular shift to the libertarian Freedom First Party.
Second, there is a reference to how industries that were dominant for decades find it difficult to cope with change...
"There is a positive correlation between an organization's former dominance and its present-day inability to cope with change. As the technology business consultant Nilofer Merchant has aptly put it, "The Web turns old industries on their head. Industries that have had monopolies or highly profitable duopolies are the ones most likely to be completely gutted when a more powerful, more efficient system comes along."
Sounds like the publishing business, doesn't it?
You can find the article online at
http://online.wsj.com/article/SB10001424052702303848104576385922449922958.html?KEYWORDS=duopoly